| |
| |
|
KenjWagner.com - Creativity |
|
|
|
Vital information and articles related to creativityThe Elements of Creativity: Attributes Listing Method
Attribute listing is one of the best ways to generate ideas, whereby there any many parts to the problem/ challenge faced. If you are asked to generate ideas or solutions to a complex challenge, the first thing you can do is to list all the attributes of your problem. These may include:
By doing so, you can then concentrate on each attribute at a time. This will no doubt give you more peace of mind (and pulling of your hairs) when generating your ideas. The attribute listing technique is often used in a Research & Development (R&D) department of many companies, especially those who are constantly producing innovative products to have an advantage over their competitors. Let's go through this worked example to give you a better understanding of how attributes listing can be of help to you. For example, if your challenge is to design a new ladies' handbag, you could list the attributes as: the physical aspects which include- shape, length, colour, materials used and on the emotional aspects-the stress some women faced of misplacing their handbags. You might choose to first tackle the emotional stress of losing one's handbag by creating a new small gadget to be placed within the handbag to sound the owner that she is moving too far away (maybe one or two metre away) from her 'treasure chest'. After that, you could work on the other attributes, one by one, be it the shape or materials used for the handbag. Putting Your Elements to Work: Try to generate oodles of ideas using attributes listing with these sets of challenges: 1. Design a new toy for children under 6 years old to teach them simple arithmetic. Safety is an important attribute. 2. Create a campaign to encourage people to stop smoking. (Think through the attributes: Physical, Mental, Emotional and Social) 3. Set up an effective marketing plan (there are many parts to a good marketing plan: the 4 P's - Product, Price, Place and Promotion) for your new products. Have Fun! About The Author Dr. Alvin Chan is a Senior Research Consultant at First Quatermain Centre of Collaborative Innovation (www.firstquatermain.com). Please contact heartware2002@yahoo.com as a courtesy when reprinting the article online and/or offline.
MORE RESOURCES:
Creativity - Google News |
|
|
|
RELATED ARTICLES
Get your Creative Juices Flowing Copyright 2005 Cherry Communications/Be Heard SolutionsThe creative arts enhance our lives in countless ways. They make us think. How You Can Improve Your Creativity - What You Need to Know Would you like to enhance your creativity? Do you think that increased creativity is something that would improve your life?Before you answer yes or no to that question, take some time to explore what the word "creativity" means to you.If you think that creativity is something that you only need if you're an artist, while you happen to be a middle-manager in a corporation, you may decide that increased creativity is not really important to you. How To Entertain A Thought After studying scores of great thinkers like Leonardo Da Vinci, I think I've stumbled upon what really set them apart from the rest of the folks living (and thinking) at the same time.It's remarkably simple. 10 Tools for Dealing with Criticism and Rejection Ouch! Whether it's feedback we've asked for, an unsolicited remark called out from the audience or a simple "no" result of an audition or submission process, criticism and rejection are a huge part of our lives as creative artists.Sometimes we're so fearful of being criticized or rejected that we keep our creativity bottled up and don't let it out. Courage and Creating Doing anything creative often brings up fears, anxieties, insecurities. Courage may be defined as going ahead in spite of fear. The Source of Growth and Creativity Bare attention (to objects, people and circumstances) is what brings order in this world and in your personal world. If you know how to move your attention without the involvement of mind, positive creation happens as a result. Break An Egg For Creativity In 1420, the dignitaries of Florence held a competition.They offered the enormous prize of 200 gold florins to the architect whose genius could span the unfinished dome of the Florence Cathedral. Ideas While the inception of penicillin brought a bit of a stir, and the television warranted some focus, it is somewhat easier now to fashion an idea into something sustainable.Easier again is the ability to make an idea into a business without leaving the house. Be Creative: 10 Easy Steps To Increase Your Confidence, Creativity and Cash In The Attention Economy How can you be more creative? How can you turn creative ideas into cash. Want to be better at creative thinking?In Australia at the moment we are celebrating the Australian Innovation Festival. The 7 Simple Steps To Harnessing Your Creative Power And Achieving Incredible Success Let me repeat what I believe is the most powerful andfundamental knowledge available to man:"YOU CAN CREATE ANY ACTUAL PHYSICAL REALITY YOU WANT THROUGH THE INTENSE DESIRE, BELIEF AND PERSISTENCE OF YOUR MIND"Your desire for success brought this knowledge to you atthis very moment, there is no doubt of that. But do youknow how to harness it? To wield the power it makesavailable?Every great man and woman to ever walk the Earth harnessedthis knowledge and wielded a power that allowed them toexceed the limitations of regular humanity. Connect with Your Muse Lately I've been discussing how to thrive as a creative artist by connecting with different things. I thought it might be helpful to begin this article with some distinctions. Creativity and Broken Eggs In 1420, the dignitaries of Florence held a competition.They offered the enormous prize of 200 gold florins to the architect whose genius could span the unfinished dome of the Florence Cathedral. 7 Techniques to Supercharge your Creativity and Solve your Problems Do you ever encounter problems, challenges or obstacles in your business? If you answered 'no,' then you can stop reading and continue to rake in the fortune you must be making. For the rest of us, the answer of course is 'yes. Take Time To Think I recently saw a program on television wherein the participants discussed the degree to which present day computer technology has contributed to our economy, well-being and our ability to communicate. They pointed out the many ways that this technology was already obsolete and that further refinements will impact our future in ways we dare not imagine. Mind Mapping Ever been on a project where you had trouble keeping all the 'if' questions straight? "If this happens," you say, "we'll do one thing. But, if that happens, we'll do something else instead, but only on a Wednesday. Dare to Dream Have you ever thought of this? When you were young and at school the teachers always reprimanded the dreamers - "You live on another planet", "You've got your head full of silly notions!" and the like.Then we are in the playground. Seeing Problems From Their Creative Side Did you know that winning actually puts less wear and tear on the body than worrying? And did you know that you could worry yourself sick to the point that you'll end up in a hospital bed? And that, depending on the severity of the problem, when it becomes chronic and acceptable mode of conduct, it could lead to options beyond hospitalization? It could very well lead to imprisonment or interment!Dr. Charles H. Business Innovation - Personal Creativity Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation.There are other useful definitions in this field, for example, creativity can be defined as consisting of a number of ideas, a number of diverse ideas and a number of novel ideas. Creativity Management and Team Size Effective team structure is critical when managing creativity and creative output.It appears that many individuals are effective alone - Einstein, Marco Polo etc - however, what is usually overlooked is that these people often collaborated regularly. How To Discover Hidden Talents Within You And Begin Appyling Them In Your Life Now Have you decided it may be time to start creating some newexcitement in your life? If you are now retired, soon to be retired, or just now reaching those "golden years" do you feel your life has become a little dull? Uneventful? Maybe even a little discouraging?After all, when you reach this period in your life, yourroutine may have changed, your energy may have dwindled and even your drive may have simply slowed down a bit. So if you are not happy with this situation what do you do about it? Well here's something to think about that could just change the whole picture.
|
|
Creativity Home Page | Creativity Articles Site Map | News | KenjWagner.com Home Page EZmatic.com | Entertainment | Institutions | Loans | Hairstyles Pictures | Health | ZippyGo | TrafficFifh KenjWagner.com - all Vital information and articles related to creativity. |
| © 2006 |
