![]() |
KenjWagner.com - Book Marketing |
|
|
|
Vital information and articles related to book marketingGet Rich Writing Fiction
Some of us write simply because we can't not write. Ideas grabus, move us, and demand to be written. We strive to make it asreal as we possibly can, to improve at our craft every day,hopefully to make it into the realm of literature as well asentertainment. We want to craft an entire world where the placesand people are so real that the reader doesn't feel like he'sreading a book as much as he is going to another place. In thelofty world of literature that we strive for, the reader willstill think about the book after reading that last page. It'sour gift to the reader, something to take with him. Givensufficient skill, this can even happen long after we are dead. Then we learn that doesn't sell. Oh, there are exceptions. Somenovelists make a living by consistently writing qualityliterature. But, there are quite a few best sellers who have nosuch goals. They write for money, and they make it. Even the writer who has written great literature has troublemarketing it that way. We have to look at our "target audience."Who will buy this book? Let me see, our heroine survived spousalabuse, so there's an audience. There's a suicide, so we can getthe bereavement crowd. Where's the setting? We can get a localaudience. The hero's a cop. Maybe the teen boys will go for that.Nah, too light on action. But there's a romance. Maybe we'llmarket to the romance readers. Give the hero bedroom eyes andpass him off as a romantic hero. Yeah, that might work. But if you want to write to get rich, even that's not enough.Nah, the time to think about your reader is before you writethe book, not after. Throw in lots of gratuitous sex, preferably extramarital. One(and only one) character who flirts and is sorely tempted andwalks away from "love" to remain true to his wife. Use taboo words for shock value. Ram, hump, scream, oral sex,voluptuous, female orgasm (the great revelation). Make sure alot of your leads enjoy sex. Horny women are a good way to pullin the readers you want. We all know men are horny, but most ofyour readers haven't discovered that some women enjoy sex too.Tell them this. Give the female readers a balm for theirconsciences and the male readers someone to dream about. Your heroine should be tough, sweet, sensitive, and very horny,and has to think she's not attractive even though every guy inthe book except her husband falls off his chair with a tent inhis pants. Don't let the length of a novel faze you. Just throw some peopleon the stage, move them around a bit, and get them into bed.Then, change the rules so they have to move around a bit againand get them back into bed. (It doesn't always have to be a bed.Office desks and car seats work too.) When the book's long enough,stop. Don't worry about the "climax," because people areclimaxing all over the place. Exotic locales. Foreign countries with beaches. Lots of richpeople. Remember that you're writing for the lowest commondenominator, because they spend most of the money that you'retrying to reel in. Make it sleazy. No one ever went brokeunderestimating the public. How to publish? To do it right, write the sales pitch before youwrite the book. Make sure the book follows the pitch and theformula. If your cover letter alone has eight typos, no problem.Nobody cares. The publisher will wanna rush this baby to printand get you, or an attractive stand-in, doing as many TVappearances as possible before the book reviewers have time todraw breath. Heck, your target market doesn't read book reviewsanyway! Also keep in mind that once that reader buys your book,you've won. They won't get a refund just because you'reilliterate. So don't worry about hiring an editor. Hire apublicist! Think Hollywood. You want your book to become a movie. Itdoesn't have to be a good movie, because most of them aren't. Itjust has to sell, baby, sell! Write parts for all the hotteststars. True, today's hottest stars will have faded by the timethey start filming your movie, but no matter. Someone just likethem will replace them. I've been doing it wrong for all these years. I started writingover 20 years ago, and the five books I have on the shelves areenough to make it a hobby that barely pays for itself. Meanwhile,I work at a job for my money. But if you follow my advice, youwon't make the same mistakes I have. You'll get rich! Copyright 2005, Michael LaRocca Michael LaRocca's website at http://www.chinarice.org waschosen by WRITER'S DIGEST as one of The 101 Best WebsitesFor Writers in 2001 and 2002. His response was to throw itout and start over again because he's insane. He teachesEnglish at a university in Hangzhou, Zhejiang Province,China, and publishes the free weekly newsletter WHO MOVEDMY RICE?
MORE RESOURCES: table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/0-0fd=Rurl=http://www.prnewswire.com/cgi-bin/stories.pl%3FACCT%3D104%26STORY%3D/www/story/01-08-2009/0004951064%26EDATE%3Dcid=1287870786ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNFKgd5P1wsKF0EAc3OoYDddjUDPOwNearly Three-Quarters of New Car Shoppers Prefer to Buy American b.../b/abrfont size=-1font color=#6f6f6fPR Newswire (press release),nbsp;NYnbsp;-/font nobr1 hour ago/nobr/fontbrfont size=-1The latest Kelley Blue bBook Marketing/b Research survey was conducted on Kelley Blue Book#39;s kbb.com among 537 qualified respondents from December 8-14, 2008 ./font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/1-0fd=Rurl=http://www.meadowfreepress.com/ebooks/0,1873,384643,00.htmlcid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNGiizY0VrViKpplq-NEwieGM096_gbBook Marketing/b – 4 Ways to Make Your Books More Profitable/abrfont size=-1font color=#6f6f6fMeadow Free Press,nbsp;IDnbsp;-/font nobrDec 22, 2008/nobr/fontbrfont size=-1It’s so much easier to find a new market than it is to find or write a new book. Repurposing material is an ingenious way to make money from a book. b.../b/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/2-0fd=Rurl=http://www.prweb.com/releases/iUniverse/BookstorePremierPro/prweb1832674.htmcid=1287672714ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNHsqbIP3TCExyFQDcka-uqi6C1dqgiUniverse Launches Bookstore Premier Pro publishing package/abrfont size=-1font color=#6f6f6fPR Web (press release),nbsp;WAnbsp;-/font nobrJan 7, 2009/nobr/fontbrfont size=-1iUniverse, an Author Services brand of Author Solutions, Inc. is the leading bbook marketing/b, editorial services, and supported self-publishing company. b.../b/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/3-0fd=Rurl=http://www.newdesignworld.com/press/story/6377cid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNEQpLWo_1A2dxja86xOD_mGbfwaewTop Ten Secret of E-bbook Marketing/b/abrfont size=-1font color=#6f6f6fNewDesignWorld (press release),nbsp;UKnbsp;-/font nobrDec 15, 2008/nobr/fontbrfont size=-1b.../b your expertise and create another source of income for your business. Follow this simple e-bbook marketing/b plan and begin selling your information today!/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/4-0fd=Rurl=http://newsblaze.com/story/20090106153411zzzz.nb/topstory.htmlcid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNF8AxKj7a8rPNgFixvCMjP_aave2QWhy Now is the Worst Time to Cut Your Marketing Budget!/abrfont size=-1font color=#6f6f6fNewsBlaze,nbsp;CAnbsp;-/font nobrJan 6, 2009/nobr/fontbrfont size=-1His first bbook, Marketing/b Strategy and Uncertainty (Oxford University Press), laid the foundation for the fusion of marketing and finance--an area he has b.../b/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/5-0fd=Rurl=http://www.mediasyndicate.com/index.php%3Fname%3DNews%26file%3Darticle%26sid%3D11873cid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNERVNCYxhc8GWJY1klbvsp588AnqwNew Self-Publishing Book Selected as 2009 Member Benefit by b.../b/abrfont size=-1font color=#6f6f6fMediaSyndicate (press release)nbsp;-/font nobrDec 31, 2008/nobr/fontbrfont size=-1In quot;Publishize,quot; Daffron suggests that self-publishers quot;forget about bookstoresquot; and take advantage of cost-effective online approaches to bbook marketing/b. b.../b/font/div/font/td/tr/table IndiaBook Indian SEO Company launches Search Marketing Outsourcing ... - BigNews.biz (press release) table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/6-0fd=Rurl=http://www.bignews.biz/%3Fid%3D791388%26keys%3DSEO-SEOServices-LinkBuilding-SEOIndiacid=1281790973ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNHoivNCHQAW5PAPfq1wdI0VNKNw-gIndiaBook Indian SEO Company launches Search Marketing Outsourcing b.../b/abrfont size=-1font color=#6f6f6fBigNews.biz (press release),nbsp;MAnbsp;-/font nobrDec 20, 2008/nobr/fontbrfont size=-1outsourcing of organic search marketing services at economical rates to its strategic SEO partners and customers in UK, US, Canada,Australia, b.../b/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://news.google.com/news/url?sa=Tct=us/7i-0fd=Rurl=http://www.expertclick.com/NewsReleaseWire/default.cfm%3FAction%3DReleaseDetail%26ID%3D24453cid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNGJL7EXglneKGvsafIVGPX7MBOZKwimg src=http://nt0.ggpht.com/news?imgefp=lIJeg7kxfd4Jimgurl=www.expertclick.com/images/NRWUpload/Scott%2520Lorenz%2520President%2520Westwind%2520Communications_180w_255H_19k5.jpg width=56 height=80 alt= border=1brfont size=-2NewsReleaseWire.com (press release)/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/7-0fd=Rurl=http://www.expertclick.com/NewsReleaseWire/default.cfm%3FAction%3DReleaseDetail%26ID%3D24453cid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNGJL7EXglneKGvsafIVGPX7MBOZKw: 22 Tips on What to Wear For a TV Interview From Publicist Scott b.../b/abrfont size=-1font color=#6f6f6fNewsReleaseWire.com (press release)nbsp;-/font nobrDec 17, 2008/nobr/fontbrfont size=-1As a bbook marketing/b expert Lorenz is called upon by top execs and bestselling authors to promote their books. Learn more about Westwind Communications’ bbook/b b.../b/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/8-0fd=Rurl=http://www.prlog.org/10160832-victorious-magazine-hires-dana-pittman-of-nia-promotions-to-oversee-marketing-public-relations.htmlcid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNGO1h23lVRzAFyIZeWtnt8IEhE9wAVictorious Magazine Hires Dana Pittman of Nia Promotions to b.../b/abrfont size=-1font color=#6f6f6fPRLog.Org (press release),nbsp;Romanianbsp;-/font nobrDec 30, 2008/nobr/fontbrfont size=-1We assist authors and publishers with internet bbook marketing/b using strategy, branding, and education. We connect with our readers through Nia Virtual Book b.../b/font/div/font/td/tr/table table border=0 width= valign=top cellpadding=2 cellspacing=7trtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbrdiv style=padding-top:0.8em;img alt= height=1 width=1/divdiv class=lha href=http://news.google.com/news/url?sa=Tct=us/9-0fd=Rurl=http://www.thestar.com/News/article/558725cid=0ei=wuBlSc6NOpnK8ASi4bTpBAusg=AFQjCNFl40WgUpWfHQKWitC1hxC6Bw2Q3AOn second thought: Why being wrong can be a good thing/abrfont size=-1font color=#6f6f6fToronto Star,nbsp; Canadanbsp;-/font nobrDec 28, 2008/nobr/fontbrfont size=-1bBook marketing/b seems to demand sensational subtitles, but Today#39;s Leading Minds Rethink Everything turns out to be an accurate guide to the content. b.../b/font/div/font/td/tr/table Book-Marketing - Google News |
RELATED ARTICLES
Book Promotion Myth -- The Best Place to Sell Books is a Bookstore When authors think of their audience buying books they think of bookstores. This myth sends authors taking the long, arduous road to seeking out an agent, a publisher, hoping their book will become a best seller. Get Rich Writing Fiction Some of us write simply because we can't not write. Ideas grabus, move us, and demand to be written. Sell More Books on Amazon.com Why Should Your Book Be on Amazon.com?Credibility. Book Marketing 101 - Setting up Author Events and Book Signings -- Get the Most from Book Publicity We all have at one time or another had the fantasy of our books being absolutely indispensable to readers - and that our genius is immediately recognizable even without the benefit of creating awareness or self-promotion. Well, for some very famous authors this may be true - but then again, publishers still spend millions of dollars promoting even the greatest writers' books. How to Get More Readers For Your Book Marketing your own book can seem like a scary task. You poured your heart and soul into the writing of it, and now when you think about marketing your masterpiece, you think, "I'm a writer, not a salesperson!"But there is a simple way you can get the word out about your book. Book Events - Make Yours Successful A book event (a book signing) is a popular way for authorsto create awareness for their work. Most large publishinghouses require authors to participate in a 10-city booktour, at the minimum. Five Tips To Consider When Choosing A Publisher Choosing a publisher probably seems like a complicated task, however, you may find the process somewhat less challenging if you consider the following five suggestions.Research the legitimacy of your prospective publishers. Why Write Articles to Promote your Book? Reach 15,000 to 100,000 targeted buyers every week Online. That's the best reason I know to write and submit how-to articles to opt-in ezines and top web sites. Best Sellers Aren't Written - They're Made - It's All About Promotion Writing a book is becoming more and more of a trend these days. In fact, an estimated 5,000 mystery books were published last year in the United States alone, and that number is expected to grow. Book Signing for Experts Think of your book on the bookstore shelf trying to attract the attention of potential new owners. Crammed together with hundreds of other books, only the spine visible to the roving eyes of readers, your book needs a little help from its creator. Plays Well With Others to Become an Instant Author You wrote a tips booklet. Maybe more than one. FAQs about Book Signings Since I self-published my first book, "101 Ways to Improve Your Communication Skills Instantly," in 1998 and began doing book signings shortly afterward, many people have asked:1. What do you get paid to do a book signing?It depends on where the book signing occurs. 8 Easy Online Ways to Market Your Book For Free Marketing your book whether you went the POD, e-book, or traditional route can be a daunting process. Figuring out what works and what doesn't can take time, energy, and if you're not careful a lot of money. Top Ten Ways To Prepare for Your Online Book Marketing Success Still marketing your book through press releases, networking groups, and talks to groups? If these methods have taken a great deal of effort and time and brought you only a few clients or product sales, you may now be ready for your virtual marketing machine, the Internet! To get ready to market your book Online use these ten tips: 1. Buy an up-to-date computer with a 56k modem or more and Internet capability. What Service Do You Need to Make your Book Sell? Whether you are just starting or almost finished with your print or eBook, you wonder, "What step to take next?" Who can help me find the right publisher? Who can partner with me to make my book a solid seller? Check out your choices to be sure you get what you need. Many writers think that all they need is a good editor and their book will be ready for publishing and promoting. Marketing for Writers When Writing Just Isnt Enough Many writers write for the experience. Others dream of having a number one best seller. Book Titles that Make Big Bucks Do you know how readers decide to buy a book? 1) They get a referral from a friend. 2) They see an interesting book title on the best-seller list. Promotion - Credibility Extras For many of us, marketing our titles is one of the most tedious tasks of being an author. Even authors who published with large New York houses are expected to take part in marketing and promotion. Self Publishing Success Starts With Marketing Self-publishing is not for the faint of heart. The publication process is lengthy, involves a considerable number of detailed, administrative tasks and can be expensive. Book Signing: Fun and Profit for Writers and Readers Have you ever walked into a bookstore when an author is scheduled to do a book signing and found no one in the audience? Do you shy away from autograph tables, perhaps fearing that someone may ask you to buy a book? Consider the other side of the equation. A book signing is an opportunity to learn about the author and what makes a person undertake the challenge of writing a book. |
|
Book Marketing Home Page | Book Marketing Articles Site Map | News | KenjWagner.com Home Page EZmatic.com | Entertainment | Institutions | Loans | Hairstyles Pictures | Health | ZippyGo | TrafficFifh KenjWagner.com - all Vital information and articles related book marketing. |
| © 2006 |